Our Writing Projects

are managed using a generally
accepted project life cycle
based on

PMI-PMBok™
Project Management Institute
PM Book of Knowledge


Web Content

For many small to medium businesses the effort to maintain website content is a significant overhead. With proper planning, both the creation and the later maintenance of web content can be outsourced, without losing the character of your business and branding.

The basic strategy is for you to decide “WHAT” you want to publish (which can be in a rough outline format) and for use to decide “HOW” we present that in the best way to make your content attractive to your customers. There are 3 major aspects of web content creation:

Image Creation

You can enhance page content with images that represent the content in an effective, and supportive, manner. We can create new images by blending free image content, as required. We can also create and use images based on your products or services, your business location, spokes persons, and other things that are relevant to the web content. The key is to maintain simple, easy to interpret, images that tell a visual story so that your site visitors can see how the products or services meet their needs.

We can use stock photos and transform them into advertising materials with superimposed text and we can blend images to create a composite image for publication. We can wrap the text around the images to enhance presentation of the information.